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People are having conversations with ChatGPT, Gemini, Perplexity and other AI systems every day.

We help your business become part of those conversations.

Reach more potential customers when they ask AI which businesses can meet their needs.

How People Find Information Has Changed

People are no longer searching. They're communicating.

People no longer think in keywords. They increasingly describe situations, ask questions, and share real-life circumstances with AI. AI evaluates what information may be relevant, then assembles a helpful response.

Real examples of how people communicate with AI

Home & Property

  • >My roof started leaking last night.
  • >My basement flooded after all this rain.
  • >My kitchen needs to be renovated.
  • >I locked my keys in my car.

Health & Wellness

  • >My daughter needs braces.
  • >My crown fell out.
  • >My back hurts every morning.
  • >I want to lose weight.

Professional Services

  • >I think I'm being audited.
  • >My bookkeeping is a mess.
  • >I need a will.
  • >I want to start a small business.

Everyday Life

  • >My dog won't eat.
  • >I need someone to clean my house.
  • >I need a photographer for a wedding.
  • >My car is making a strange noise.

AI Representation

We help AI understand what problems your business can solve.

The goal isn't to tell AI what to recommend. The goal is to help AI understand when your business is genuinely relevant, so it can be appropriately considered when someone is describing a problem your business can solve.

What makes INDEXIS different

We help AI keep up with what your business does and the customers you can help, so you have more opportunities to be considered when people turn to AI for answers.

A Simple Analogy

Think of AI like someone asking a very knowledgeable concierge for help.

They don't always ask for a business by name. They say things like:

“I need someone who can help with this problem.”
“Who offers this service?”
“What kind of business would be right for my situation?”

The better the concierge understands what your business does, who you help, the situations you are relevant to and what customers should do next, the more likely your business can be considered when those situations get talked about.

We help build and maintain that understanding.

From Recommendation to Customer Action

Introducing Customer Next Step™

Getting recommended by AI is only part of the opportunity. Once AI identifies a business that may be able to help, customers often have another question:

“What should I do next?”

INDEXIS has built Customer Next Step™ (CNS), a way for businesses to tell us what AI should advise a customer to say, provide, ask or do when contacting them.

A roofer might want a customer to mention that a leak is active. A dental office might want a patient to have certain information ready. Another business may want customers to ask for a particular service or take an important step before calling.

The business provides or validates the answer. We maintain that knowledge so it can be made available for AI to access and use where supported.

  1. Customer Situation
  2. Customer Language
  3. Customer Next Step™
  4. Business Capability

AI can help someone find a relevant business. Customer Next Step is designed to help them understand what to do next.

Real-World Research

See What We're Learning

We're measuring how businesses appear in AI recommendation tests.

In early, limited testing, approximately 37% of the small sample of businesses tested showed improvement in how they appeared in AI recommendations.

This is a preliminary historical observation, not a verified current result. The original test records and calculation are not currently available in our platform, and the percentage has not been recently revalidated. It may change as testing expands.

This is not your business's chance of being recommended. Results vary, and the observation does not establish that we independently caused the changes.

We intend to publish more comprehensive results as our testing dataset develops. See our two documented case studies and the qualifications behind the early observation.

Why Start Now?

Clear, current knowledge about a business, its customers and the needs that connect them helps AI understand, reference and suggest that business when it’s relevant. It isn’t a switch. It’s something you build and maintain.

Why? Because people are increasingly asking AI systems to help them find businesses, compare options and decide who to contact. Being understood by those systems doesn't happen simply because a business exists.

AI-powered discovery depends on information that can be found, understood and connected to the questions people are asking. That process takes time, and the information about your business can become richer and more useful as it is maintained and improved.

That's why there's value in starting now.

Give AI more to understand about your business

Your business is more than a name, address and list of services.

Customers describe their needs, problems and situations in many different ways. We help build an AI Knowledge Profile around what your business does, who it helps, the situations it can help with, the language customers actually use, and what customers should do next when contacting you.

Build knowledge over time

AI discovery isn't necessarily a one-time optimization.

INDEXIS continues developing your profile through Knowledge Requests, small opportunities to confirm, clarify and expand what AI systems can understand about your business. The earlier you begin, the more time you have to build and maintain that body of knowledge.

Correct what's missing or unclear

AI can only work with information it can access and understand.

Businesses change. Services change. Customer questions change. Information can become incomplete, inconsistent or outdated. We provide an ongoing way to improve and maintain the knowledge available about your business.

Start learning sooner

AI discovery is becoming increasingly observable and measurable.

Major technology platforms are beginning to provide publishers and businesses with more information about how their content is discovered, referenced or cited in AI-powered experiences. Starting earlier gives a business more time to learn, improve and adapt as AI discovery evolves.

INDEXIS Is Free

Register your business free.

You don't have to make a big commitment to begin preparing your business for AI discovery. Register your business free. We develop the knowledge that describes what your business does, who it helps and the situations in which it may be relevant.

As your profile develops, INDEXIS keeps that knowledge current, and short Knowledge Requests let you confirm or correct it when needed. And as activity develops, you can see when your INDEXIS profile and AI-readable information are being requested or accessed, a useful signal that your information is being reached.

INDEXIS is free. We do most of the work, and there's no credit card required.

You don't have to predict where AI discovery is going. You can start preparing for it now.

We give your business a place to begin with an AI Knowledge Profile that we develop and maintain that helps AI systems better understand your business and when it may be relevant to the people asking.

Register Your Business Free

Registration is free. No credit card required.

Learn why starting now matters →

Get Started

Be part of the conversations people are having with AI every day.

More people are turning to AI to find businesses and services. We help make information about your business available to these systems.

We develop and maintain your AI Knowledge Profile. You simply help us make sure the information is right.

And it's completely free.

INDEXIS began with support from Homes & Zones, a federally incorporated not-for-profit helping small businesses grow through referrals.